H2P INC Company Blog Provided by H2Pronto

Mercedes-Benz gets super cinematical with their newest commercial for the SLS AMG.

Adidas releases ultimate collaboration with Star Wars. Sparing no expense, they have relied on their marketing to show this concept off.  Cameos by David Beckham, Snoop Dogg and a sweet remix by Daft Punk make this whole series looks like a hit.

Google has gone a different route with their commercials for their new phone, the Nexus One. With the popular trend of photographing the unboxing of technology combined with another trend of one-stop animation of Ninjas to do the task they have successfully killed two birds with one stone.  Enjoy!

adorable video of a little heart creature trying to find love in the city.

heart from laurent clermont on Vimeo.

Nike is preparing the launch a new iphone app that will revolutionize social media, geo-indexing, exercising, and shopping - do we see a little AR in there? We are very excited for the US launch of this which is still TBD but watch this video to get ready for it.

Nike True City Full Trailer - Official HD Version from NikeSportswear on Vimeo.

Coming out of the most recent TED conference, Paul Debevec shows the future of how we are going to animate humans - clearly the most challenging of the elements due to subtle nuances that our species notices so immediately i.e. wrinkles and subtle muscle nuances.  They created a way of lighting the subject and studying the reflection of that light to get a proper "mold".  Basically watch this video and be prepared to have your jaw open at the future.

We have been seeing a lot of videos lately for various lotteries.  This one is for the Minnesota State Lottery and their various scratchers.  Adorable is one word that comes to mind... WTF is another.

Jack Daniel's latest advertising revolves around the story of the label and what the infamous No. 7 stood for.  The animation, story telling, and technique makes hits a great ad!

Pop-Secret's latest ads revolve around watching movies at home.  This would make sense however they have come up with a clever way of personifying the kernels to be the family watching the movies and they incorporate lines from popular films.  This one features a scene from Christopher Nolan's Dark Knight. Make sure to click on the link to watch.

Coca-Cola's newest viral video has us smiling.  We love its simple approach and how it forces people to interact with one another and share the "happiness".  It's clever, cute, and effective.